Payer, PBM & provider operations

Scale your service.
Not the administrative work.

We turn the disconnected manual work behind prior authorizations, referrals, claims, and patient and member services into connected processes, then Marshall helps run them with your team.

Today, your team connects

  • Emails
  • Faxes
  • Documents
  • Clinical & benefit systems
  • Providers
  • Portals & spreadsheets
  • Clients
  • Patients & members

Marshall builds & runs the process

Tracked · connected · moving forward

Intake → Routed → Tracked → Verified → Delivered

The operational challenge

Your team has become the manual connection between every system.

Healthcare operations rarely run in one platform. Requests move through inboxes, faxes, documents, portals, spreadsheets, and clinical and benefit systems.

Your team keeps the service moving by reading, re-entering, routing, tracking, and following up. As volume grows, so does the administrative work.

Copy-paste

Re-keying the same data between systems that don't talk.

Status gaps

Spreadsheets and inboxes standing in for a real system of record.

Experts chasing

Experienced employees caught up with chasing stalled work and unusual cases.

Limited capacity

More clients and more requests create more administrative work.

How it works

We bring the operations and system expertise. You get your first process live in under three weeks.

Your team knows the service and your business. We know how to turn complex, manual work into a process that can run consistently.

  1. We learn the real process

    We sit with your team and learn how work actually moves across employees, clients, systems, inboxes, documents, and spreadsheets.

  2. We design the future state

    We determine what Marshall should run, where people need to stay involved, and how exceptions should be handled.

  3. Marshall runs with your team

    Marshall connects to the systems and channels already in place, without requiring your organization to replace its core platforms.

Proof, not promises

See what changes when Marshall joins the team.

Marshall supports a live prior authorization operation, coordinating the repeatable work while pharmacists and operations staff stay involved where their expertise is needed.

Marshall → Team

Incoming requests become tracked work.

Marshall reads incoming emails, faxes, PDFs, and attachments, extracts the request details, and connects them to the right record.

Incoming fax

appeal_jane_doe.pdf · 3 pages


Extracted → PA-2026-00265

Jane Doe · Ozempic 1 MG/DOSE Tracked

Marshall → Team

Marshall asks for what it needs.

Missing or unclear information becomes a focused task for the right person, with the source document and case context attached.

Reply to the agent

We received an appeal for Jane Doe (PA-2026-00265, Ozempic 1 MG/DOSE Pen-injector) but couldn't match it to a prior PA, so the prescriber isn't on file. Please provide the prescriber's name, phone, and fax.

Prescriber name *

Prescriber fax

Send answer

Team ↔ Marshall

Your team can ask, answer, and direct the work.

Team members can provide information, request follow-up, set reminders, and ask Marshall questions inside the request.

CommentsTasksHistory

dena

@marshall remind me to call this member at noon today

Marshall

Reminder set — task MED-454 — for July 20 at 9 AM EDT, tied to this PA.

dena

@marshall why was the original request denied for this member?

Marshall

Denied with reject code 75 — therapeutic category exclusion. Linked here as the previous request on this appeal.

Marshall → Process

Marshall picks the work back up.

After the team responds, Marshall updates the record, completes the next steps, sends the communication, and keeps tracking what remains open.

Marshall

Decision received. Record updated. Determination letter generated. Outbound response queued.

Your team stays in control. Marshall handles the repeatable work and brings people in when judgment, experience, or client knowledge is needed.

Reporting & oversight

See every process at a glance, and ask Marshall about it.

Marshall tracks cycle time and SLA performance across every stage, and answers questions about your data directly — no separate reporting tool required.

Ask Marshall

How many GLP-1 authorization requests did we process this month?

Marshall: Your team completed 450 GLP-1 determinations this month. I can break them down by outcome, drug, client, turnaround time, or appeal status.

Process oversight

PA Lifecycle — Intake to Fax

512 started · last 30 days · end-to-end median 21h 40m · SLA 8h

Stage Median SLA Status
PA Created 5m On SLA
PA Enriched 40s 15m On SLA
Determination 16h 20m 1d 118 breached
Send Letter 2s 5m On SLA
Faxed 51m 8h 58 breached

Your team provides the expertise. Marshall coordinates the work around it.

Every handoff has context. Every request stays visible. Every next step has an owner.

Where Marshall fits

Start with the process creating the most operational drag.

Marshall is built for recurring processes that cross systems, involve documents or communication, and depend on people to keep the work moving.

Prior authorization & utilization review

  • Request intake
  • Record creation
  • Clinical-review routing
  • Missing-information follow-up
  • Formulary exceptions
  • Determination letters
  • Appeal initiation
  • Status tracking

Referrals, intake & eligibility

  • Referral intake
  • Eligibility checks
  • Benefit verification
  • Documentation collection
  • Provider communication
  • Scheduling coordination
  • Status tracking
  • Follow-up workflows

Claims follow-up & appeals

  • Claim-status tracking
  • Denial workups
  • Appeal preparation
  • Payer correspondence
  • Documentation collection
  • Resubmission tracking
  • Audit responses
  • Reporting

Member, patient & client services

  • Request intake
  • Case tracking
  • Member outreach
  • Provider outreach
  • Recurring reports
  • Service-level monitoring
  • Escalation
  • Exception management

Compliance

Built for PHI from day one.

BAA available

For workflows involving protected health information.

Isolated environment

Dedicated infrastructure and data separation where required.

PHI stays private

Protected information is not used to train public models.

Complete history

Documents, actions, status changes, and outcomes stay connected to the record.

About us

The team behind Marshall.

We have spent our careers inside enterprise technology and operations. Marshall is built from that experience — and it runs with the teams who use it.

Senthil Prabakaran

Senthil Prabakaran

CEO & Co-Founder

Senthil brings over 30 years in software and technology, working with everything from Windows operating systems to contemporary web and cloud solutions. His background includes consulting at Nike, Humana, GlaxoSmithKline Consumer Healthcare, and Mars, where he developed deep technical expertise and a first-hand understanding of the enterprise-scale challenges Marshall is built to solve.

LinkedIn →
Dena Borsand

Dena Borsand

Co-Founder & Chief Product Officer

Dena Borsand brings nearly two decades of experience improving healthcare operations. She helped run a family-owned PBM, transformed a paper-based prior authorization process into a digital workflow, and later led 35 member, client, and provider portals at Magellan Rx. Today, she applies that operational and product expertise to building Marshall’s custom AI systems for healthcare teams.

LinkedIn →

Your team has better work to do.

Show us one process that is creating too much manual work. We will help you see where Marshall can plug in to help.

End the Busywork